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Traditional Marketing Strategy Print Marketing Overview With Key Traditional marketing is a common marketing method which require a substantial time and budget to get the desired results. life cycle is based on ipl (international product lifecycle) theory. This article explores the benefits, challenges, impact, and cost effectiveness of traditional marketing approaches. it looks at how these strategies can help businesses increase brand awareness, improve customer loyalty, reach their target audience, and more. It also covers detailed information about key benefits of using in store marketing such as targeting specific customers, increasing sales, and generating word of mouth referrals. While traditional marketing focuses on the company’s needs, contemporary marketing focuses on what the target market desires rather than what the company wants them to have. contemporary marketing also emphasizes on building trust.

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