In recent times, archaeotourism and social media open cultural heritage and social media has become increasingly relevant in various contexts. Archaeological Heritage and Tourism: The Archaeotourism Intersection. Next, the paper looks at the influences of social media on archaeotourism, followed by a discussion on the impacts of archaeotourism and heritage protection. The last section of the paper highlights several trends that need additional research attention in the future, followed by a brief conclusion. Furthermore, cultural Tourism in the Age of Social Media - CHNT. The main way a cultural attraction can be advertised through social networks is to have an open account on these platforms and to have the public rating feature enabled on that page.
Connecting characteristics of social media activities of a heritage .... Cultural organisations are increasingly leveraging social media in their activities: although often considered primarily as a marketing tool, analysing social media interactions can provide insight into the changing nature of heritage engagement. (PDF) The Use of Social Media in Cultural Tourism - ResearchGate. This study aims to investigate a heritage site and its participatory culture through the lens of social media and how a certain heritage site could be understood by these online networks. Unlocking visitor experiences in cultural heritage sites with SHAP ....
This study proposes an AI-driven framework to assess visitor perceptions in historic urban areas using social media data. Digital Storytelling in Cultural and Heritage Tourism: A Review of .... It's important to note that, this review contributes to the knowledge by advancing digital storytelling theory through social-media-specific elements, providing methodological innovation through comprehensive domain analysis, and offering practical implementation strategies for cultural tourism practitioners. Leveraging social media for resilient cultural heritage: a people .... While passively collected social media data have been explored, the role of social media as a platform for communities to actively engage in heritage preservation and the co-construction of heritage values has also been examined.
Increasing heritage engagement using social media - UCL. How can heritage organisations increase engagement on social media? UCL Institute for Sustainable Heritage in collaboration with Historic Environment Scotland have uncovered the top 5 types of Instagram post to maximise engagement. Cultural Heritage Interpretation and Public Engagement in the Digital ....
The cultural and historical significance of heritage sites, conveyed through content and interpretations on their official social media platforms, can create a more positive impression, enticing individuals to deeply explore these sites. Another key aspect involves, capturing public voices: The role of social media in heritage .... Moreover, social media platforms have been increasingly used by locals and tourists to express their opinions about buildings, cities, and built heritage in particular.
Most recently, scholars have been using social media to conduct innovative research on built heritage and heritage management.
📝 Summary
As shown, archaeotourism and social media open cultural heritage and social media represents a crucial area worth exploring. In the future, further exploration on this topic will provide even greater understanding and value.