Eu Council Agrees On New Rules For The Anti Greenwashing Green Claims

In recent times, eu council agrees on new rules for the anti greenwashing green claims has become increasingly relevant in various contexts. EU Council Agrees on New Rules to Tackle Greenwashing in Product Green .... The European Council today announced today that it has reached an agreement on a series of proposals aimed at protecting consumers from greenwashing, setting requirements for companies to substantiate and verify claims and labels regarding the environmental attributes of products and services. The European Union (EU) has taken its initial position on the Green Claims Directive by reaching a series of agreements and proposals for protecting consumers from greenwashing. Equally important, eU to ban greenwashing and improve consumer information on product ....

Parliament and Council have reached a provisional agreement on new rules to ban misleading advertisements and provide consumers with better product information. Future Of EU Greenwashing Law Uncertain As Green Claims ... New legislation aimed at curbing greenwashing in the European Union was in the final stages of negotiations when anti-green sentiment stalled the process.

EU Council Agrees on New Anti-Greenwashing Rules - The Fashion Law. In a statement on Monday, the European Council revealed its “general approach” to the Green Claims Directive, which it says will form the basis for negotiations with the European Parliament on the final shape of the directive during the upcoming EU legislative session. EU Commission Confirms Green Claims Directive Not Withdrawn. The European Commission has clarified that it has not withdrawn the Green Claims Directive, despite confusion following a statement last week that suggested the EU executive intended to pull the proposed anti-greenwashing regulation ahead of final negotiations.

EU Adopts New Rules on Greenwashing and Social Impact Claims. In relation to this, the Greenwashing Directive intends to create a harmonized set of rules on sustainability claims applicable to all companies operating in the EU/EEA by amending certain key provisions of the Unfair Commercial Practices Directive. EU Commission Clarifies Anti-Greenwashing Law Has Not Been Withdrawn. The Green Claims Directive, a new proposed regulation aimed at protecting consumers from greenwashing claims about the environmental attributes of products and services, has not been withdrawn by the European Commission, according to a statement provided by a Commission spokesperson to ESG Today.

Stopping greenwashing: how the EU regulates green claims. In March 2022, the European Commission proposed to update EU consumer rules to support the green transition. In September 2023, Parliament and Council reached a provisional agreement on the updated rules. Another key aspect involves, mEPs approved the agreement in January 2024, followed by the Council the following month. The EU Greenwashing Directive, Explained | Earth.Org. From another angle, in January 2024, the European Parliament formally approved a new greenwashing directive, requiring member states to introduce stricter rules surrounding the use of environmental claims by companies.

Here’s a breakdown of the new directive and what it means for European countries going forward.