Global Consumer Segments Euromonitor S 10 Consumer Types This report provides insights into seven consumer types, helping businesses refine their strategies to align with prevailing consumer values, priorities, and preferences. by leveraging these insights, companies can drive optimal growth and innovation, positioning themselves ahead of competitors. This briefing includes a 2021 update of the 10 global consumer types, which are generated using euromonitor international's annual voice of the consumer: lifestyles survey data. scope of the report.
Global Consumer Types The Empowered Activist Euromonitor With a global consumer base exceeding eight billion, targeting consumer groups with shared traits is essential for business growth; seven consumer types are based on shared characteristics such as loyalty, responsibility, wellness, experiences, digitalisation, trend sensitivity and cautious consumption. Euromonitor international’s voice of the consumer: lifestyles survey coverage includes 40 developed and emerging countries with country level consumer types grouped into 10 global level types. many of the 2021 key habit and lifestyle preferences of the 10 consumer types are consistent with the 2020 report. “global consumer types: understanding the path to purchase,” a 57 page report released by euromonitor international on july 19, identifies eight different types of consumers based on their. A euromonitor analysis of global consumer segments. in recent research, euromonitor international focused on these issues: will consumers who carefully plan their purchases swayed by low prices? is a consumer who follows all the latest trends more likely to be influenced by social media and celebrity endorsements? will a consumer who deeply.
4 Types Of Consumer Segments And Why You Should Know Them “global consumer types: understanding the path to purchase,” a 57 page report released by euromonitor international on july 19, identifies eight different types of consumers based on their. A euromonitor analysis of global consumer segments. in recent research, euromonitor international focused on these issues: will consumers who carefully plan their purchases swayed by low prices? is a consumer who follows all the latest trends more likely to be influenced by social media and celebrity endorsements? will a consumer who deeply. Learn more about global consumer types in our report, understanding global consumer types, to increase conversions or better understand and connect with existing customers. editor's note: this was first published in august 2023 and has been updated. Here are euromonitor international's recommendations for targeting of the 10 global consumer types: impulsive spender (14%) easy to use shopping that facilitates quick purchases; personalized experiences; promote value and bargains; seamless cross channel shopping. minimalist seeker (12%). Singapore, singapore – data analytics firm euromonitor international has released the global consumer types 2024 report, which identifies seven types of consumers that companies need to explore if they want to effectively target their audience. the annual report segments consumers using psychographic and behavioural segmentation. Consumers are grouped based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. this briefing includes in depth profiles of the eight global consumer types in 2023. strategy briefings offer unique insight into emerging trends world wide.