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10 Content Writing Tips To Rank On Google Tech Exclusive In any way, you want to follow these 9 tips for seo writing 101 to give your content the extra nudge to rank higher in search results. 1. keep search intent in mind. you need to match the keyword’s search intent the searcher has in mind. mainly, there are two different search intents: informational and commercial transactional. When your content aligns with the user’s intent, google is more likely to reward it with higher rankings. 👉 tip: study the top ranking pages for your keyword to see which type of content performs best. step 2: choose the right keywords for the job. keywords are more than just phrases—they’re entry points for visibility. The term “zero click search” refers to when you find the answer to your query directly on the search engine results page (serp) without visiting any website.gemini, being part of google’s ai advancements, is helping google achieve its goal of delivering more immediate results, moving closer to a zero click search environment as a result, even ranking higher on google does not guarantee. On page seo remains one of the fastest and most effective ways to boost your google rankings. here are key elements to focus on: front load your keywords: place your target keyword near the beginning of your title tag for maximum impact. create comprehensive content: aim for at least 1,800 words to provide in depth coverage of your topic.